Context Networks has been actively developing the first-ever programmatic advertising ecosystem for the gaming industry delivered as a Platform-as-a-Service (PaaS). We call this ecosystem the Contextual Promotions Media (CPM) Network. The CPM Network is a cloud-based service built to use blockchain, machine learning, and artificial intelligence, with access to myriad sources of data, the ability of Context Networks to offer analytics services with deep insights is truly remarkable. The CPM Network uses digital tokens for all payments, exchanges, incentives, and fees in the ecosystem.
We are established and led by a group of seasoned business veterans with decades of combined industry experience and expertise across all aspects of the gaming industry; marketing, business operations, technology, and player reinvestment. The Context Networks team is comprised of management executives with proven track records of forming, leading, and advising premier start-up companies with the proven ability to capitalize on new market opportunities.
The Context Networks team’s experience includes raising capital, building highly successful organizations, and exceeding company goals and objectives. Our team has completed M&A activities, developed enterprise agreements and concluded contract negotiations across multiple vertical markets leading to over $1.5B in shareholder stock value. We have seasoned Technical Visionaries, Integration Architects, Technical Implementation Project Managers and Data Architect/Engineers. We are experienced in full life-cycle solution strategy and planning; design and deployment of large and complex Cloud/SOA/BPM/RDBMS solutions; and SQL/NoSQL design and data access path technologies.
Our team has seasoned marketing consultants, the President of the Casino Direct Marketing Association, and connections with major international brands. We also have diverse connections within the casino industry from professors of gaming curriculum at UNLV and UCLA; to casino GMs; and casino Chief Marketing Officers and their marketing teams.
Context Networks also has forged a partnership with the Casino Direct Marketing Association, a non-profit 501(c)(3) trade association headquartered in Las Vegas, providing a national networking forum for Casino Marketing Executives and Industry Partners. They represent over 640 casino executives from over 200 casinos in the US. The Casino DMA has agreed to advocate on behalf of Context Networks, and evangelize our blockchain advertising network technology through education and training.
Our combined knowledge has led to the development of the Contextual Promotions Media (CPM) Network; the best solution for contextualized, targeted marketing in the gaming industry. The Context Networks team uses their vast knowledge to promote innovation both within our company and in the gaming industry as a whole. The CPM Network is now available to provide casinos and lottery operators myriad new ways to build upon existing revenue streams.
MEET THE TEAM
President & CEO
An innovative technologist providing experience and critical thinking to successful management of digital products. His experience extends past 20 years as a technologist who is either actively managing software applications or working with networking, OSes, desktops, servers, and enterprise applications. Always innovating, he thinks outside the box for new paradigms and ways to view them.
Mark is a Yale alumnus and a seasoned Technical Visionary, Integration Architect, Technical Implementation Project Manager and Data Architect/Engineer. Experienced in full life-cycle solution strategy/planning, design and deployment of large and complex Cloud/SOA/BPM/RDBMS solutions, and SQL/NoSQL design and data access path technologies.
Mike is a management executive with a proven track record of forming, leading, and advising premier start-up companies with the proven ability to capitalize on new market opportunities. His experience includes raising capital, building highly successful organizations, and exceeding company goals and objectives. He has completed M&A activities, enterprise agreements/contract negotiations across multiple vertical markets leading to over $1.5B in shareholder stock value.
Chief Marketing Officer
Doug is a seasoned marketing consultant and President of the Casino Direct Marketing Association for the past nine (9) years. Doug has the connections with major international brands to be sponsors of our promotional products and charter members of our advertiser pool. He also has diverse connections within the casino industry from professors of gaming curriculum at UNLV and UCLA to casino GMs and heads of casino marketing teams.
OUR BOARD OF ADVISORS
Principle, Gaye Gullo Consulting
Over the past three decades Gaye Gullo built her distinguished career from the casino floor to the C-suite as a marketing leader in the gaming and casino industry.
Gaye’s has extensive experience and a deep understanding of local, national and international regulatory environments, as well as the state of competitive regional, tribal, destination, and racino casinos all across the USA.
She has actively consulted with casinos creating lasting value for their brands by transform data into dollars through the development and implementation of marketing plans and budgets that align with their staffing, professional resources and business strategy. Gaye has refined ways to increase value from casino operations to the corporate office through effective partnering and accountability.
As the former Chief Marketing Officer for a well-known global gaming brand and the founder of Gaye Gullo Consulting, Gaye has helped numerous casinos adapt and thrive in today’s market.
Ralph Thomas, Ph.D.
CEO & Founder, Quick Custom Intelligence
President & Founder, Education Revolution
Dr. Thomas is founder and product visionary for 2 companies which are partnering together to deliver solutions in Education, Native America, Casino Gaming, and Adult Learning. As a gaming industry veteran, Dr. Thomas has substantial experience implementing analytics into single and multi-property gaming companies to drive tangible and measurable gains to the bottom line. Dr. Thomas understands gaming from raw data up through casino operations, giving him a unique, 360-degree view of the industry. As a parent, Dr. Thomas entered the world of education, inventing and programming the award-winning Socrates Artificial Intelligence Learning Platform. This platform has tens of thousands of users, teaching thousands of topics containing millions of questions, and is now proven to improve test scores of children by 34%. With new partnerships in multiple industries, Socrates strives to teach anything to anyone, in a fun and effortless manner.
Dr. Thomas has published three books and written over 80 articles on data science topics. He is also the named inventor on numerous patents and patent applications. His specialties include areas of Data Warehouse and Business Intelligence Tools, Casino Marketing, Database Marketing, Strategic Analytics, Casino Gaming Operations, Casino Gaming Floor Design, Artificial Intelligence and UI Development. He has a B.A. & M.S. of Mathematics from the University of Chicago, an M.Phl. of Mathematics from Princeton University, and a Ph.D. in Pure & Applied Mathematics from University of Nevada at Las Vegas, the first such Ph.D. awarded in the state.
Michael brings to Context Networks a 15+ year track record of launching and managing new, highly profitable, divisions and product for large and small global organizations. He has focused primarily on the US casino and sports betting industry, both land-based and online, but also has experience as the CEO of a mobile banking technology startup, and within digital and affiliate marketing spaces.
Michael is currently the General Manager for the Americas of the largest and fastest growing US online gambling affiliate, Catena Media, where he oversees a team of over 40 in a distributed office environment. Prior to Catena, Michael, as EVP of North America, built out the US division of GAN, an online and mobile platform provider for real money and social casino. He helped establish the online divisions for SHFL entertainment, where he was the VP of Interactive, and Bally Technologies; both now part of Scientific Games, as well as introduced the Electronic Table Game segment to the US gambling industry. Before his 16 year tenure in gaming, Michael was a US Naval Officer for 8 years and a graduate of MIT. He also holds an MBA from the University of Utah.